Effective graphic design is solutions-oriented and works harder for you.
Too many graphic designers think their role is to graft together pleasing visuals into an “attractive design.” But I believe effective design begins with learning about your business, your market segment or industry, your competition, and other essential data. I ask questions and present you with solutions. I never forget graphic design is a communications tool essential to the success of your business or organization.
Reebok, Lotus, and IBM are some of the clients that counted on me when it was all on the line. For over 25 years, I’ve handled scores of complex design projects with intricate processes and/or technical executions. Check out my portfolio, it speaks for itself.
